Photopon 2.0 Turns Personal Photos into Location-Based Coupons

Revamped iOS app allows users to share creative coupons that combine personal photos and messages with deals from nearby businesses — Using the iPhone’s location services, Photopon™ presents a selection of deals from the nearest restaurants, bars, stores and venues

HACKETTSTOWN, N.J., Oct. 21, 2013 — Photopon™, the custom couponing app, announced today that version 2.0 of the iOS app is now available in the Apple iTunes Store. Available throughout the U.S., Photopon™ lets users select nearby deals, attach a personal photo and write a message to create a personalized coupon that can be shared through the app, email, text messages or social networking sites. The redesigned app combines the fun of photo sharing with the social rewards of deal sharing to create a real-time and relevant referral platform.

“At restaurants, bars and events, people post photos or ‘check-in’ because they’re having a great time and want to share the experience,” said Brad McEvilly, co-founder and CEO of Photopon, Inc. “There’s a huge missed opportunity for brands to associate themselves with these positive social experiences being shared through social media. Likewise, users need an easy way to immediately ‘visually’ express where they were when they had these experiences and give due credit to the brands that provided them.”

Using the iPhone’s location services, Photopon™ presents a selection of deals from the nearest restaurants, bars, stores and venues. After choosing a deal, users can snap a photo, type in a message and then share the custom coupon through email, text messages, Facebook™ or Twitter™. Recipients can redeem the coupon for a great deal and a new experience.

“Photopon™ is a clever way to invite people out, make plans or even joke around with friends,” said Michael Gutkin, co-founder and CFO of Photopon, Inc. “There are plenty of deals out there, but Photopon™ provides the only coupons that are open to creativity and flair. This means that a Photopon™ referral can be relevant and unique in ways that normal digital deals or paper coupons cannot be.”

Photopon™ offers deals from individual businesses and aggregators like 8coupons™ to ensure that Photopon™ coupons can be made in every US zip code. For merchants, Photopon™ serves as a word-of-mouth marketing platform that lets users not only share the experience in real-time, but give friends an incentive to join in. A forthcoming rewards system will also give users points when friends redeem one of their Photopon™ coupons. The points will unlock special deals and free perks from participating merchants.

“Photopon™ is a powerful way for local merchants to drive foot traffic because it enables loyal customers to advocate in ways that their friends will actually appreciate,” said McEvilly.

To learn more about Photopon, Inc. visit www.photopon.com or download the app from the iTunes store.

About Photopon, Inc.
Photopon™ is the next generation of social couponing. Available on iOS devices, Photopon™ allows users to make custom coupons using their mobile photos and nearby deals. Photopon™ personalizes deal discovery, coupon sharing and loyalty rewards for the mobile generation. Learn more at www.photopon.com.

Facebook™, Twitter™ and 8coupons™ are trademarks owned by their respective companies and not associated with Photopon, Inc