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You are here: Home / Press / mobile mapping / Google brings Maps to business owners with Maps Engine Pro

Google brings Maps to business owners with Maps Engine Pro

October 30, 2013 By LBSzone

Google wants to turn business owners into cartographers with a new mapping tool designed to visualize their companies’ data.

On Monday, Google launched Google Maps Engine Pro, a cloud-based software tool designed to let businesses organize data such as shipping routes, warehouse locations and sales territories when just a clunky spreadsheet or a massive database won’t do.

It’s about solving geo-related problems: Picture a company that wants to better design its shuttle routes by looking at where its employees live on a map, or an insurance company that wants to price out its premiums more quickly by seeing whether a client lives in a high-risk area.

The idea is to help companies get more value out of the location-based data they already have. If that data can be plotted on a map, it will be easier for business owners to make decisions, Google executives said Monday during a media briefing at the company’s offices in San Francisco.

‘read more via http://www.pcworld.co.nz/article/529640/google_brings_maps_business_owners_maps_engine_pro/






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Filed Under: mobile mapping

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