Virtual View App, a London startup that offers an augmented reality publishing platform and app designed specifically for the property sector, has raised $500k in funding. The investment comes from unnamed private investors from a finance and professional services background. It’s the 2013-founded company’s only external funding to date.Co-founded by London-based estate agent Domenic Versace, the Virtual View App offers estate agents and house sellers a Augmented Reality platform for marketing purposes. The Android and iOS app follows the usual AR affair. Users point their phone or tablet’s camera at a static image that is Virtual View App-enabled to access additional digital content such as 3D property models, 3D floor-plans, photo galleries and videos. Virtual View App campaigns can also provide links to an agency’s social media channels, website, or any other relevant content.
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