Google setting a Silver standard for Android

For the nerdly inclined, that symbol is readily recognized. For the Google-inclined, it’s something altogether different. What is Google Silver? It’s a new software standard and certification process that Google plans to roll out to several OEMs (including Motorola and LG) to ensure a more unified Android experience. This new program is aimed at replacing the current inexpensive Nexus initiative.

Upon first blush, it seems like Google plans on reigning in the controls of Android a bit. With the partners in line, Google wants to try to gain a better foothold on Android and make sure the OEMs have devices with something as close to “stock” as possible. This “stock” will definitely include Google Now and possibly Photo Sphere. Google also plans on keeping the expanded Silver features closed off to non-Silver OEMs. In other words, if you don’t pay, you don’t play.

Screen Shot 2014-05-05 at 12.00.41 PM

Read more via