Lightweight, Rugged, Single Lens 360-Degree Action Camera
360fly, Inc., a technology leader in single-lens, 360 degree video, today announced its 360fly action camera to be available spring 2015. Promising an unrivaled way to shoot, share and experience video with a seamless 360-degree field of view and interactive app-based video interface.
“We’ve gone to great lengths to ensure we go to market with the most compelling and innovative 360 degree video platform available today,” said Alan Pitney, CEO of 360fly. “We believe we have a differentiated experience with the 360fly camera, and we’re excited to see the reaction from consumers and the unique ways they put this revolutionary video technology to use.”
360fly frees the user from the limitations of traditional video and introduces an unprecedented 360 degree view around the camera with 240 degree view over the camera – a new way to capture the world around you in 360-degree video format; any moment, any angle, all at once.
Smaller than a baseball, the lightweight, rugged and mountable camera puts users in the “director’s chair” by allowing the ability to shoot everything in sight from a single video camera. 360fly video is optimized for mobile devices and social platforms, allowing viewers to immerse themselves in the video by swiping, pinching and selecting the angle in the video they wish to view.
Viewers can share, browse, and interact with 360 degree video at 360fly.com and through the 360fly mobile app for iOS and Android. Acting as the camera’s sophisticated remote and viewfinder, the mobile app allows users to quickly playback, edit, and share their unique video content.
At launch, 360fly will offer a wide range of mounts suitable for action and lifestyle applications. 360fly is available to pre-order at 360fly.com.
To distribute 360fly to retail in North America, 360 fly, Inc. has partnered with VOXX Electronics, a wholly owned subsidiary of VOXX International Corporation. Feedback from the retail community has been extremely positive. Plans for the national rollout will be announced soon and will include a wide variety of retail outlets from leading consumer electronic retailers, sports specialty stores, camera retailers and of course direct at 360fly.com.
“We’re extremely excited to bring the world of 360fly to consumers in the next few months,” said Tom Malone, President, VOXX Electronics Corporation. “360fly’s technology is like no other on the market. From the design of the camera itself, to the sophisticated mobile app that allows users to shoot, share and experience 360-degree video. 360fly will bring a unique experience to those looking to share life’s greatest experiences.”
360fly will be at this year’s Consumer Electronics Show in Las Vegas in Central Hall at the VOXX booth, #10417. For the first time ever, consumers will be able to demo 360fly and interact with 360-degree video.
To learn more about 360fly, place pre-orders, or interact with 360-degree videos, visit www.360fly.com. You can also follow @360flly on twitter or “like” them on Facebook at Facebook.com/360fly.
About 360fly, Inc.
360fly, Inc. creates products and software for interactive 360-degree video experiences. It aims to fundamentally change the way consumers capture, share and experience video by capturing life just as you experience it — in 360 degrees.
Founded out of Carnegie Mellon University’s Robotics Institute, 360fly, Inc. is the technology leader in single-shot, 360-degree imaging for both still and video photography. The Company has decades of experience in robotic vision, image rendering, and software interface development and, although the technology was originally designed for aviation and military use, the Company now focuses on consumer and broadcast products. 360fly is headquartered in Pittsburgh, PA.
About VOXX Electronics Corporation (VEC):
VOXX Electronics Corporation (VEC) is a wholly-owned subsidiary of VOXX International Corporation, a leading, global supplier of mobile and consumer electronics products. VEC is a recognized leader in the marketing of automotive entertainment, Location Based Services (LBS), rear observation systems, and vehicle security. Its extensive distribution network includes power retailers and 12-volt specialists as well as nearly all of the major vehicle manufacturers (“OEMs”), both domestically and abroad.
VOXX Electronics possesses a strong brand portfolio and its products rank among the top ten in almost every category in which they sell. Primary brands include Audiovox®, Invision®, Jensen®, Car Connection, Omega®, Advent®, Code Alarm®, Prestige®, Pursuit® and Excalibur®. For additional information, please visit our Web site at www.voxxelectronics.com
About VOXX International Corporation:
VOXX International Corporation, formerly Audiovox Corporation has grown into a worldwide leader in many automotive and consumer electronics and accessories categories, as well as premium high-end audio. Today, VOXX International is a global company…with an extensive distribution network that includes power retailers, mass merchandisers, 12-volt specialists and most of the world’s leading automotive manufacturers. The Company has an international footprint in Europe, Asia, Mexico and South America, and a growing portfolio, which now comprises over 30 trusted brands. For additional information, please visit our Web site at www.voxxintl.com.