Startup from Berlin leaves 450 international competitors behind
HANNOVER, GERMANY–(Marketwired – March 19, 2015) – relayr of Berlin is the winner of this year’s CODE_n Award. This was announced last night by CODE_n’s jury at CeBIT in Hannover. The young company impressed the judges with its business model that paves the way into the Internet of Things for app developers. Their flagship product “WunderBar” looks like a bar of chocolate but is packed with cutting-edge sensor technology. The various sensors measure such things as temperature, humidity or movement and can be broken off like chunks of chocolate and attached to physical objects. This enables software developers — without any knowledge of electrical engineering — to design applications for smartphones which can access and analyse the measured data; such as an app that controls the temperature of the wine cellar or the humidity level of the domestic greenhouse. Hardware and software communicate via relayr’s open sensor cloud platform and allow developers to make a fast and easy project start for wireless applications and prototypes — turning smartphones into smart devices. The CODE_n Award carries a prize of EUR 30,000.
“With relayr, the jury has chosen a company that perfectly embodies the theme of CODE_n15, ‘Into the Internet of Things’,” says Ulrich Dietz, CEO of the GFT Group and initiator of CODE_n. “‘Wunderbar’ makes it very easy for programmers to grasp and apply the Internet of Things (IoT). And this is also important, for although everyone is talking about IoT — especially at CeBIT — the perceived hurdles for developers are still very high. relayr removes these hurdles. A lack of hardware knowledge is now no longer an excuse. The simplicity of the solution and the implications for IoT left the jury in no doubt.”
Before the decision was made, the Top10 CODE_n finalists had the chance to present their business models once again to the jury and hundreds of fair visitors on Wednesday afternoon. Against the backdrop of hall 16’s design by Clemens Weisshaar and Reed Kram with the robot installation ROBOCHOP, the finalists once again gave their all and earned the enthusiastic applause of hundreds of industry experts. Over the past three days of the fair, all 50 finalists hardly had a moment to catch their breath: potential business partners, customers and investors, as well as thousands of fair visitors and the media lined up at the stands to question the young startups about their business models and strategies. At the half-way stage of CeBIT, Ulrich Dietz’s conclusion so far is that “the concept of Deutsche Messe to focus on B2B visitors has had a very positive impact on CODE_n, as well as the finalists and partners. The atmosphere in hall 16 is absolutely fascinating. Aided by ROBOCHOP, there’s a real spirit of optimism in the air.”
EY presents Social Voting Award, Salesforce hands out invitation to San Francisco
Not only relayr was honoured on Wednesday evening. EY, one of the very first CODE_n partners, had initiated its EY Ignite Innovation Challenge: from 4 March onwards, internet users were called upon to vote for their favourites on CODE_n CONNECT. The winner was: greenbird Integration Technology from Oslo. EY is now inviting the Norwegian company to Silicon Valley to establish contacts with investors and potential business partners. Salesforce decided to let fortune take its course and randomly selected Aisoy Robotics from Spain to attend the Dreamforce ’15 conference in San Francisco.
Over 400 startups had submitted their entries for the CODE_n CONTEST, which is divided into the four topic areas Industry 4.0, Future Mobility, Smart City and Digital Life. The pioneering business ideas ranged from a platform for the efficient networking of machines, to a cloud-based IT security system, intelligent sensors for temperature-sensitive drugs and an indoor navigation solution for smartphones. The 50 finalists will still be presenting their ideas to B2B visitors in CODE_n hall 16 at CeBIT until Friday (20 March).
The CODE_n jury comprised: Klaus Bauer (TRUMPF), Klaas Bollhöfer (The Unbelievable Machine Company), Laurent Delaporte (NetMediaEurope), Ulrich Dietz (GFT Group), Frank Engelhardt (Salesforce), Manfred Engeser (Wirtschaftswoche), Uli Huener (EnBW), Carsten Knop (Frankfurter Allgemeine Zeitung), Olaf Riedel (EY), Frank Riemensperger (Accenture) and Benedict Rodenstock (Astutia Ventures).
The latest photos from the award ceremony are available on the CODE_n website via the following link: www.code-n.org/newsroom/
Initiated by the GFT Group in 2011, CODE_n is a global innovation platform for digital pioneers and leading companies. Featuring elements such as CONTEST, CULTURE, CONNECT and SPACES, CODE_n offers an ecosystem which networks companies and innovative personalities as well as supporting the development of new, digital business models. CODE_n stands for “Code of the New,” the DNA of innovation. CODE_n will present the CODE_n Award for the fourth time in 2015, this time on the theme of “Into the Internet of Things.” Global partners of CODE_n are CeBIT, EY and Salesforce; conference partner is Accenture (in cooperation with Smart Service Welt); strategic partners are TRUMPF, KUKA and EnBW.
For more information online go to www.code-n.org
About the GFT Group:
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Headquartered in Germany, the GFT Group has stood for technological expertise, innovative strength and outstanding quality for over 25 years. Founded in 1987, the GFT Group is represented in eleven countries with a global team spanning over 3,200 employees. The GFT Group is listed on the Frankfurt Stock Exchange (TecDAX — with effect from March 23, 2015).