XY Findables Announces Equity Crowdfunding Campaign In Tandem With Launch Of XY3 Item Finder Device And App — Growing Startup Invites Users to Take Ownership in Massive “Internet-of-Things” Market with a Series of Technology Products that Help Make Everything Findable
SAN DIEGO, April 14, 2016 — Today, XY Findables™, formerly known as XY Find It, introduced the XY3, the third generation of their flagship product, a personal item finder combining cutting-edge Bluetooth LE technology and an easy-to-use mobile app. This move marks the next step in the company’s plan to expand its product line and further define the burgeoning findables market by leveraging a diverse range of technologies from the world of “nearables” and “wearables.” XY Findables is launching a Regulation A+ equity crowdfunding initiative on StartEngine.com – an investment platform that gives both accredited and non-accredited investors the opportunity to invest in private companies. This campaign gives XY users the opportunity to own a piece of the company that they helped create.
“We created this company to help our customers use technology in a surprising way that impacts their lives on a daily basis,” says Arie Trouw, the CEO, founder, and head of product development of XY Findables. “We’re excited by the fact that for the first time, consumers can act like VCs and get in on the ground floor of ownership of companies creating the products they use every day. We’re one of the first startups with a product already on the market going this route because we believe that inviting our customers and evangelists to become owners will give us opportunities above and beyond what we’d receive from more traditional modes of fundraising. We’re excited to see what the future holds.”
With world-class retail partners and an expanding 2016 product line, XY Findables has demonstrated an ability to successfully take products to market and infiltrate the competitive retail landscape, distinguishing itself from other companies in this space through strategic partnerships with retail giants such as Fry’s Electronics, Walmart, Target, and Best Buy.
Company on a Mission To Create a Complete Findables Ecosystem
The release of the XY3 is part of the company’s plan to provide users with a diverse and complete line of Findables products. The XY3, the company’s most sophisticated item finder yet, features completely redesigned hardware, including a louder speaker and a button to make a nearby lost phone ring. Returning features include out of range notifications, a replaceable battery, and access to a community Lost-and-Found network. The XY3 is compatible with smartphones and tablets running iOS 8.0+ and Android 4.4+.
Currently, the smart objects industry consists of a multitude of devices classified aswearables and nearables that work independently on various applications on a variety of platforms. XY Findables offers a complete Findables ecosystem that centralizes all of these technologies on a single platform, while other companies identify solely as beacon, GPS, sticker or app companies.
This new family of XY Finders includes the cellular-powered XYGPS, which is equipped with TrueGPS™ technology to keep tabs on anything without depending on a phone or tablet’s data connection. The Bluetooth LE-powered XYEDGE, also in development, is a sleek, credit card-shaped finder designed specifically to fit wallets and luggage. The upcoming XYNEAR will utilize QR (Quick Response) Code and NFC (Near Field Communication) technology on multi-purpose stickers. Together, the XY Findables ecosystem of products will offer users a complete range of solutions to meet all their findable needs.
Strong Leadership Drives Growth
A serial entrepreneur, Arie Trouw previously founded several companies including Ength Degree and Sambreel, and is one of San Diego’s most active angel investors. Trouw is the creative mind behind the first generation of the successfully funded XY Finders product in 2014, overseeing all aspects of the product by working directly with the sales, marketing, operations and manufacturing partners. By the end of 2015, with Trouw at the helm, the company developed more than 20 retail partnerships nationwide and sold over 100,000 units.
Individuals interested in learning more about XY Findables’ equity crowdfunding opportunity can visit: https://www.startengine.com/startup/xy-findables.