DUBLIN–Research and Markets has announced the addition of the “LBS Market in the APAC 2016-2020” report to their offering.
The report forecasts the LBS market in APAC to grow at a CAGR of 28.86% during the period 2016-2020.
The market is divided into the following segments based on usage:
- Indoor LBS
- Outdoor LBS
Big data analytics provides insights on consumer buying patterns so that retailers can increase sales volume and enhance customer search experiences. With indoor location-based technology, store owners can retrieve a shopper’s search information and offer unique incentives to bring a strong value-added component in their digital and CRM strategy.
According to the report, many consumers use location-based applications to obtain bus and subway train schedules and find taxis. Location-based apps also provide information about the nearest available doctors, clinics, and hospitals. The increased usage of location-based apps among consumers will drive the LBS market in APAC.
Further, the report states that consumers using LBS expect reliable and accurate real-time information. However, providing accurate information is a challenging task.
Key vendors:
- AutoNavi
- Dianping
- HERE
- MapmyIndia
- NavInfo
- Near
- Telenav
- TomTom
Key Topics Covered:
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by usage
PART 07: Outdoor LBS market in APAC: Segmentation by service
PART 08: Segmentation by end-user
PART 09: Market drivers
PART 10: Impact of drivers
PART 11: Market challenges
PART 12: Impact of drivers and challenges
PART 13: Market trends
PART 14: Vendor landscape
For more information visit http://www.researchandmarkets.com/research/6xsgbk/lbs_market_in_the