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You are here: Home / Press / Business / Foursquare relaunches enhanced Places POI product

Foursquare relaunches enhanced Places POI product

March 16, 2021 By lbszoneditor

Places points-of-interest (POI) data is better-than-ever, and new Places Enterprise API will enable improved delivery for enterprises

Today, Foursquare announces two major advancements to its leading location technology platform: the relaunch of the Places Database and the introduction of Places Enterprise API. With the enhanced database and new enterprise-grade API, Foursquare further cements its status as the #1 independent provider of point-of-interest (POI) data for enterprises and developers.

“The availability of these two offerings is significant, as more industries are turning to location technology as a necessary ingredient to their technology stack,” said Josh Cohen, Foursquare’s SVP of Product. “By evolving the quality of our POI data and creating a delivery method tailored for enterprise use, Places can serve as not only a tool to solve complex business problems but a foundational building block that helps to power an enterprise.”

Places POI data on phone

The relaunch of the database marks the completion of a months-long effort to fully combine Foursquare’s data set with that of Factual, which merged with Foursquare in April 2020. Now, Places encompasses the best aspects of both POI data sets – including an unmatched ecosystem of trusted sources – and leads the industry in data accuracy and freshness.

The release of the Places Enterprise API strengthens Foursquare’s enterprise-grade location solutions, following many successful years of our Developer API, which was originally built to meet the specific needs of one organization: Foursquare itself. Others saw that a location API could enhance their own technology too, and over the years, the Developer API offered value to many of our partners and customers (Samsung, Uber, Twitter – to name a few). As a result, we rebuilt our API with more modern infrastructure to better support the needs of our customers and partners, equipped with improved data quality and better scaling capabilities.

Read more HERE






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Filed Under: Business Tagged With: api, data, foursquare

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